A space to look into the future

Madrid Fusion Alimentos de España opens a new scenario dedicated to imagine the future, hand in hand with the infinite possibilities offered by technology, innovation and the foodtech ecosystem.

Programme

Welcome

Presentation Madrid Fusion Dreams 2025

1/27/2025 10:50 AM

Dreams opens its second edition as part of Madrid Fusion Food from Spain.

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Presentation

Opportunities and challenges of AI in the hospitality industry

1/27/2025 11:00 AM

Cecilia Tham

Co-founder and CEO at Futurity Systems

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Presentation

AI in the sweet world

1/27/2025 11:30 AM

Christian Escribà

Pastry chef at Pastelería Escribà (Barcelona, Spain)

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Round table

Is the tasting menu dead and are we going back to the à la carte?

1/27/2025 11:50 AM

Manuel Villanueva

Mediaset Content Director

Cristina Jolonch

Gastronomic journalist

Juanlu Fernández

Chef at Lú Cocina y Alma* (Jerez de la Frontera, Spain )

Albert Adrià

Chef at Enigma* (Barcelona, Spain)

Luis Suárez de Lezo

President of the Royal Academy of Gastronomy

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Round table

Word of mouth, media, social networks and gastronomy: who fills the restaurants?

1/27/2025 12:30 PM

Carlos Maribona

Gastronomic journalist

Verónica Zumalacárregui

Journalist and influencer

Nandu Jubany

Chef at Can Jubany* (Calldetenes, Barcelona, Spain)

Mario Sandoval

Chef at Coque** (Madrid, Spain)

Miguel Carretero

Chef at Santerra* (Madrid, Spain)

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Round table

Innovation and sustainability in catering: towards a zero waste kitchen

1/27/2025 1:25 PM

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Héloïse Vilaseca

Codesign Engineer en Science for Change

Albert Franch

Chef at Nolla (Helsinki, Finland)

Rodrigo Castelo

Chef at Ó Balcão (Santarém, Portugal)

Pablo Sosa Domínguez

CEO and co-founder of OSCILLUM

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Presentation

Sowing the future: innovations transforming our tables and baskets

1/27/2025 1:55 PM

Pedro Luis Prieto Hontoria

CEO of Be Food Lab

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Round table

University and gastronomy

1/27/2025 3:00 PM

Laura Pintos

Head of Lifestyle and Gastronomy at ABC

Vinyet Capdet

Director of the Culinary and Gastronomic Sciences Degree CETT-UB

Antonio Obregón

Academic Director of the MACC

John Regefalk

BCC kitchen coordinator

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Round table

Gastronomy as a driving force at home and abroad

1/27/2025 3:30 PM

Ignacio Medina

Gastronomic journalist

José Miguel Herrero

Director of Food at the Ministry of Agriculture, Fisheries and Food

María Naranjo

Agrifood Industry Director ICEX

Nieves Barragán

Chef at Sabor (London, UK)

Oriol Castro

Chef at Disfrutar*** (Barcelona, Spain)

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Round table

Understanding cooking styles: Minimalism

1/27/2025 4:30 PM

Toni Massanés

Director General Fundación Alícia

Ferran Adrià

Promoter of elBulli Foundation (Cala Montjoi, Girona, Spain)

Alba Torres

Member of the elBullifoundation team and lecturer on the MACC Master's Degree in Continuing Education in Gastronomic Catering.

Pedro Sánchez

Chef at Bagá* (Jaén, Spain)

Josean Alija

Chef at Nerua* (Bilbao, Spain)

Artur Martínez

Chef at Aürt* (Barcelona, Spain)

Rubén Zubiri

Enigma* (Barcelona, Spain)

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Round table

The transformative potential of AI in creating new foods.

1/28/2025 10:00 AM

Juan Francisco Delgado

Executive Vice President INTEC Foundation

Juan Pablo de Giacomi

CEO Innomy

Enrique García Gavira

CEO Avolution Lab

Peter Yu

Director Asia Pacific Society for Cellular Agriculture

Lara Neira

CEO NIGAL

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Round table

The new social and emergency cooking

1/28/2025 10:40 AM

Javier Sanz & Juan Sahuquillo

Grupo Cañitas (Casas-Ibáñez, Albacete, Spain)

Pepa Muñoz

Chef at El Qüenco de Pepa (Madrid, Spain)

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Round table

The value of local products in revitalising the territory / Gastronomic entrepreneurship in Empty Spain

1/28/2025 11:15 AM

Neus Monllor

Agrosocial Consultant-Amaterra

Luis Alberto Lera

Chef at Lera* (Castroverde de Campos, Zamora, Spain)

José Alfredo Martín

Co-founder of Apadrinaunolivo.org

Jorge Jiménez

President APROTER

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Presentation

Marine superfoods for the blue economy of the future

1/28/2025 11:50 AM

Carlos Duarte

Professor of Marine Science at King Abdullah University of Science and Technology KAUST (Saudi Arabia)

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Round table

Circular gastronomy

1/28/2025 12:20 PM

Maxime Boniface

CTO and Co-Founder at Väcka

Alejandro Orioli

CEO at Amplius Regenerative Food - ARF

Miguel Ángel Cubero

CEO Ingredalia

Itziar Ortega

Senior VP de Global Operations at Eatable Adventures

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Round table

Vertical farming

1/28/2025 12:50 PM

Jaime Martín

Founding Partner and CEO Lantern

Yolanda Cortés

CFO and partner of Ekonoke

Iván García

CEO and co-founder Neboda Farms

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Round table

New challenges of foodtech and its application in different business models

1/28/2025 1:15 PM

María Jesús Abellán

Head of the Department of Food Innovation of ICEX

Gabriel Torres

Pascual Innoventures

Mariano Oto

Vice President of FATE & CEO of Nucaps

Mª Rosario Villarroel

Viscofan

Rubén Hidalgo

Capsa Food

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Round table

The prodigal sons of country cooking

1/28/2025 3:00 PM

Iris Jordán

Chef at Ansils* (Anciles, Huesca, Spain)

Xune Andrade

Chef at Monte* (San Feliz, Asturias, Spain)

Juan Carlos García

Chef at Vandelvira* (Baeza, Jaén, Spain)

Alejandro Hernández

Chef at Versátil* (Zarza de Granadilla, Cáceres, Spain)

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Workshop

360º restaurant management

1/28/2025 4:00 PM

Sílvia Timón & Sílvia Sánchez

Thinknovate

Ferran Adrià

Promoter of elBulli Foundation (Cala Montjoi, Girona, Spain)

Víctor Caleya

elBulli Foundation. Professor of Innovation at MACC

Ernest Laporte

Patrón elBulli Foundation

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Presentation

AI to accompany human nutrition

1/29/2025 10:00 AM

Rafael Urrialde

Researcher Universidad Complutense de Madrid

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Round table

Health in the restaurant

1/29/2025 10:30 AM

Meritxell Obiols

Co-founder of GastroCoaching.Food. Specialist in Coaching, Emotional Intelligence and Leadership.

David Seijas

Ex sommelier elBulli - Gallina de Piel Wines

Diego Guerrero

Chef at DSTAgE** (Madrid, Spain)

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Round table

Fermented products and enzymes: safe, healthy and gastronomical

1/29/2025 11:10 AM

Fabiola Juárez

Fundación Alícia

Paula Fernández

Universidad de León

Esther Merino

Beverage developer and gastronomic researcher

Jordi Cuñé

R&D Manager ABbiotek Health

Javier Olleros

Chef at Culler de Pau** (O Grove, Pontevedra, Spain)

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Presentation

National Food Strategy

1/29/2025 11:50 AM

Ana Rodríguez Castaño

General Secretariat for Agricultural Resources and Food Security

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Presentation

Diabetes: trends and evidence

1/29/2025 12:15 PM

Serafín Murillo

Nutritionist at Hospital Sant Joan de Déu (Barcelona, Spain)

Paco Roncero

Chef at Paco Roncero Restaurante** (Madrid, Spain)

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Round table

From ageism to the silver economy

1/29/2025 12:40 PM

Elena Roura

Scientific Director of the Alícia Foundation

Susana Belmonte

Director General of Public Health, Ministry of Health of the Community of Madrid

Juan Mediavilla

Restoration advisor

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Bars and taverns against loneliness

1/29/2025 1:15 PM

Guillermo Elejabeitia

Gastronomic journalist

Sergio Gil

President Fundación Restaurantes Sostenibles

Anna Ramírez

SALSA Project

Emilio Gallego

General Secretary of the Spanish Hotel and Catering Trade

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Round table

Biogenetics and food: innovation, ethics and the future of what we eat

1/29/2025 1:50 PM

Catalina Valencia

Head of Community KMZERO Food Innovation Hub

Daniel Ramón Vidal

Professor of Food Technology at Cardenal Herrera University (Valencia)

Federico Grau

CEO MadeinPlant

Elena Saenz

Director of ANOVE

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Presentation

Shaping the Future: Top Health-Focused F&B Trends for 2025

1/29/2025 2:30 PM

Enric Tardío

Sales manager South Europe at Innova Market Insights

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Speakers

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partners

INSTITUTIONAL PROMOTERS

ALIMENTOS DE ESPAÑA TURESPAÑA AYUNTAMIENTO DE MADRID ICEX FOOD AND WINES FROM SPAIN COMUNIDAD DE MADRID

MAIN SPONSORS

JUNTA DE ANDALUCÍA “Gusto del Sur” ES CALIDAD, ES ANDALUCÍA BALFEGÓ COMUNIDAD DE MADRID  M PRODUCTO CERTIFICADO MACC MAHOU 1.001 SABORES REGIÓN DE MURCIA REGIÓN DE MURCIA SABOREA ESPAÑA TENERIFE, DESPIERTA EMOCIONES
CAIXABANK ACEITE DE OLIVA ANDALUCÍA NH HOTELS HYUNDAI MAKRO FAGOR

GUESS TERRITORIES

CATALUÑA, REGIÓN MUNDIAL DE LA GASTRONOMÍA 2025

PARTNERS / COLLABORATORS

FUNDACIÓN ALICIA AQUANARIA ALIMENTOS DE ARAGÓN GOBIERNO DE ARAGÓN ASTURIAS COCINA DE PAISAJE / ASTURIAS PARAÍSO NATURAL BURGOS ALIMENTA DIPUTACIÓN DE CÁDIZ GEORGIA HELSINKI HOSTELERÍA DE ESPAÑA ICC LACTALIS ESPAÑA Saborea Lanzarote LA FINCA JIMÉNEZ BARBERO LE CORDON BLEU LE NOVEAU CHEF MERCAMADRID MIBRASA CHARCOAL OVENS, SL MUDÉJAR WAGYU NEGRINI VISIT PORTUGAL QUITO TURISMO ETURIA CLM. RAIZ CULINARIA SANCHEZ ROMERO CARVAJAL JABUGO SQUARE IGP TERNERA GALLEGA e IGP VACA GALLEGA-BUEY GALLEGO TRUFA NEGRA DE TERUEL CASTILLA Y LEON – TIERRA DE SABOR AYUNTAMIENTO DE VALLADOLID XUNTA DE GALICIA – CONSELLERÍA DO MAR

MADRID FUSIÓN PASTRY TU PROVINCIA HUESCA LA MAGIA DULCE
PARTNERS / COLLABORATORS

ALMA DE CEREAL DOMENIO FRUTAS Y VERDURAS ELADIO GRUPO EUROPAN DEGUSTA GUADALAJARA TU PROVINCIA HUESCA, LA MAGIA DULCE PINK LADY GRANJAS REDONDO La Rioja SUPRACAFÉ TORRONS VICENS

MADRID FUSIÓN THE WINE EDITION
PARTNERS / COLLABORATORS

IES HOTEL ESCUELA ESCUELA ESPAÑOLA DE CATA FAMILIA FERNANDEZ RIVERA GONZALEZ BYASS EL VINCULO LA CANIBAL BODEGAS MARQUÉS DE CÁCERES OBANDO RAMON BILBAO RIEDEL VINOS DE TENERIFE LA HOJA DEL CARRASCO COOKPLAY CUATRO RAYAS FINCA MONCLOA FINCA LA CAPILLA KSDAL LICOR 43 IZADI LA VIDA IBÉRICA KOPKE ZARCILLO INTERNATIONAL WINE AWARDS 2025 DO CANGAS LAVINIA PROFESIONAL

See all the exhibitors that were part of
Madrid Fusión 2024

Exhibitors